MCIA Events Ltd is an exhibition organiser representing the motorcycle industry, with its flagship event, Motorcycle Live, attracting 90,000 visitors to Birmingham’s NEC for a spectacular 9-day show packed with features.

For the past decade, the MCIA Events team have relied on ESS’s expertise to support them to deliver excellent service to their exhibitors and ultimately a safe and smooth running show.

“Our relationship with ESS is vital to the success of the show. We see Lianne as an extension of our internal team and she consistently delivers exactly what we need,” commented Finlay McAllan, MCIA Managing Director. “She goes above and beyond to help; which is something myself and the team appreciate hugely.”

“The sheer volume of moving vehicles, space only stands and complex features necessitates a huge amount of forms to be completed, logistics to be organised and questions to be answered. As the show grows and our industry evolves, we’re also welcoming an increasing amount of new exhibitors, who need considerable support with understanding what paperwork needs to be completed and why. The ESS team manage all of this correspondence directly, leaving the MCIA team free to focus on the overall event.” 

“We pride ourselves on delivering a high quality event, and have extremely high standards around how the show should look. ESS help us to maintain and deliver to those standards, supporting our exhibitors and helping them to be creative. ESS have also built great relationships with our contractors, which means the whole process can run smoothly.”